Gucci, happy birthday!

The Italian fashion house Gucci celebrated its 90th anniversary in a branded boutique in Dubai, organizing a "Masters' Corner" and a cocktail party there. For two days, Gucci masters, in front of buyers of The Dubai Mall, made and assembled the most famous models of Gucci handbags from multi-colored leather. The embroidered monograms of the brand were superimposed on the finished handmade models, and special plates were placed inside the bags, on which the date and place of production - Dubai were indicated. Customers who purchase something at a boutique during the promotion will receive a personal thank you note from Frida Giannini, creative director of Gucci House.

As part of the live installation of the Italian brand, the work tools of the company's masters were also exhibited, which they use daily to make products: sewing machines, a stand for working with leather, metal tools. Samples of materials that were used and used by masters in work, and various sketches were placed on stands installed nearby. The work of Gucci masters in different years was also shown on video displays. For two days, the masters of the Italian brand collected bag models from such famous collections of the House as New Bamboo, Snaffle Bit and Handmade.

Watch the video: happy birthday gucci! animatic (April 2024).